When setting up a business online, it is important for the website to work well on mobiles and be mobile friendly. Responsive design adapts the website to the size of the device screen. Performance and usability are crucial. All these can bring the business more site visitors and bring more revenue.
More business invest in mobile apps. They can benefit the company by using push notifications, loyalty programs, simplified checkout. The business has to consider its goals when designing the app. The mobile app can complement the company’s website.